Sponsor & Exhibit Opportunities

Reach Maximum Velocity at the World's Largest Channel Event

Showcase your solutions to the channel's most forward-thinking professionals and drive results at the speed of innovation. Becoming a sponsor/exhibitor is your chance to shift into high gear, accelerate business growth, and leave the competition in the dust.

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Need Help Reaching Q4 Goals or Building Momentum for 2026?

Whether you’re looking to maximize your visibility, drive leads or create video content that reinforces your value, Channel Partners' Digital Marketing Solutions can help you reach our audience year-round.

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Why Sponsor/Exhibit?

Turbocharge Your Reach: Connect with 7,800+ channel professionals, including Technology Advisors, MSPs, VARs, consultants, technology service distributors—all seeking the next big solution to transform their businesses.
Outpace the Competition: Don’t get left behind—300+ key vendors in the ICT space will be there, positioning themselves as leaders in the channel and looking to win new business. Secure your spot to ensure your brand stands out and stays ahead in this competitive landscape.
Accelerate Your Results: With the 2026 theme, "Channel Velocity: Acceleration Through Intelligence," you’ll align your business with the channel’s rapid evolution, demonstrating your commitment to help partners thrive in a fast-paced, data-driven world.

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Channel Professionals

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Manager-Level or Above

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Say Attending is Important for Their Business

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Attend to Build New Business Connections

Tim Madsen

VP, Marketing

CyberPower

The biggest channel event we attend each year. The expo floor is packed with prospects and current customers. Get your partner pitch ready! You'll be busy with explaining your value proposition and the advantages of your brand.

Jason Wauer

Head of Americas Marketing

Content Guru

Channel Partners 2024 was the perfect environment to strengthen our existing partner relationships, while at the same time an ideal spot to spark potential new partner relationships. Overall this was a very effective partner conference for us, and I'd recommend attending for any company needing to quickly grow the size and quality of its partner list.

Jason Wauer

Head of Americas Marketing

Content Guru

Channel Partners 2024 was the perfect environment to strengthen our existing partner relationships, while at the same time an ideal spot to spark potential new partner relationships. Overall this was a very effective partner conference for us, and I'd recommend attending for any company needing to quickly grow the size and quality of its partner list.

Free Content Download: 5 Metrics Event Marketers Should Steal From the C-Suite

Struggling to Prove Event ROI & Expand Budgets?

"How can I measure event marketing ROI when lead counts no longer satisfy leadership?"

This is a challenge faced by marketers across industries. While lead generation has traditionally been the go-to metric for success, today’s executives expect more—demanding a broader, more strategic justification for event investments.

This guide serves as your roadmap to adopting executive-level metrics that go beyond lead counts, enabling you to demonstrate the true value of sponsoring and exhibiting at events. It’s designed to be concise, practical, and easy to implement, equipping you with the tools to showcase ROI in terms that resonate with decision-makers.

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Buckle Up and Secure Your Booth Today!

Connect with our sales team to access the full prospectus and reserve your booth/sponsorship. For immediate assistance, contact our team at CPSales@informa.com.