Getting new small and medium business (SMB) customers can be a challenge for partners, particularly amid economic uncertainty.
The small and medium enterprise (SME) customer market (larger companies) is becoming more mature and saturated. That's opening up opportunities for more SMB sales. The combination of adapting enterprise solutions to the SMB market, the rapid acceptance of cloud solutions and the rise in SMB IT growth spending creates an ideal opportunity for greater SMB sales.
So how do partners get more SMB customers?
During his Channel Partners Conference and Expo session, "Top 10 Offerings to Expand Client SMB Sales," May 2, Dave Seibert, CIO of IT Innovators and president of SMB TechFest, will detail these top solutions, their associated benefits and how they are sticky for greater longevity. These solutions target both existing customers and new prospects.
[Editor's Note: Dave Seibert is one of more than 150 channel visionaries and experts speaking at the Channel Partners Conference & Expo. The event also features more than 375 ICT companies in the massive expo hall. Register now for the world’s largest independent channel event, May 1-4, at the Venetian in Las Vegas.]
Seibert will address reducing customer risk and exposure; better enabling remote workers; preparing for a cyber incident; accelerating monthly recurring revenue (MRR); and managing cloud computing sprawl.
In a Q&A, Seibert gives a sneak peek into what he plans to share with attendees.