(VAR) Event & Conference - Channel Partners Conference & Expo
A VAR Conference Agenda Built for Real-World Impact
Channel Partners Conference & Expo's Value Added Reseller Conference is an opportunity for value-added resellers to refine their business plans, discover new revenue streams, and establish connections with other businesses that support their growth. As one of the most important events for value-added resellers, it brings together VAR leaders and teams to discuss the future of managed services, AI-enabled solutions, and new infrastructure prospects in the SMB and mid-market space.

Keynotes and Plans for VAR Expansion
Before a meaningful VAR conference is conducted, everyone needs to understand where the channel is going and how investment priorities are transforming. Sessions like The future of managed services: A leadership perspective provide a high-level view of trends shaping service design, pricing, and customer demand. Vendor Channel Leaders Unplugged: AI, Channel Investment, and Where the Money's Going gives you useful information about partner incentives, funding priorities, and how to get to market. Unlocking Data Center Opportunities: Navigating the Channel Partner Potential in the Small and Midsize market gives real advice on how to get into the data center and related service offerings.
Revenue Driven Workshops & Education
This value added reseller conference focuses on practical, revenue-generating education. Workshops such as AI & Automation: A Replicable Blueprint for Client Success and DIY AI: Using Custom AI Tools to Supercharge MSP Efficiency provide actionable guidance on service packaging, operational efficiency, and differentiation. Cloud Security and Compliance as a Service: Turning Risk into Recurring Revenuehelps VARs build scalable, recurring services that align with growing client security and compliance needs.
Breakouts for Security & Service Expansion
For VARs who want to enter into security and managed services, specific breakouts like "Overcome cybersecurity barriers" can help. Empowering MSPs to scale security services and scaling smart: Building the talent bench for MSP growth gives MSPs useful advice on how to make their teams stronger, make their processes more efficient, and create service delivery models that can grow with the business while keeping healthy profit margins.

